Friday, October 5, 2018

Nathan ramar Helvetica movie assignment

HELVETICA MOVIE QUESTIONS AND ANSWERS 
  1. Where does Helvetica originate from? What country? Switzerland 
  2. What does the name Helvetica mean in English  Swiss typeface
  3. What year was Helvetica created, who created it?  created in 1957 by Max Miedinger
  4. What is the design style that Helvetica brought to popularity worldwide Swiss design style was unique at the time
  5. Name 3 qualities of Helvetica. simple, easy to read, feels "human"
  6. List the names of 3 different design styles or design movements that are discussed in the film. post modern, typography, modernism
  7. Which screen fonts did Matthew Carter design? he designed Verdana and Georgia 
  8. What is the cloned version of Helvetica called?Ariel and Swiss 
  9. Is David Carson a trained designer? How does it affect his approach? no he wasn't 
  10. What magazine did David Carson Design? Ray gun
  11. Name 5 brands that use Helvetica. Btw , target, American apparel, Toyota,jeep, JC penny

DESIGNERS THAT APPEAR IN THE FILM

David Carson: http://www.davidcarsondesign.com/t/work/
http://www.famousgraphicdesigners.org/david-carson

Max Miedinger: https://www.linotype.com/522/max-miedinger.html
https://www.fonts.com/browse/designers/max-miedinger

Paula Scher: https://www.pentagram.com/about/paula-scher

Ivan Filipov:  https://www.behance.net/neogrey

What changes, if any, has this film made in how you think about print and graphic design?
learning about typography makes me more aware of the typography around me, how I used to take it for granted.

Future project